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La embajada Argentina en China ratifica la propuesta de las granjas de producción porcina

América Latina

El Representante Especial para la Promoción del Comercio y de las Inversiones en China, Sabino Vaca Narvaja, aseguró: “Nuestra propuesta promueve la instalación de granjas inteligentes, que son seguras, sostenibles y sustentables”.

El Representante Especial para la Promoción del Comercio y de las Inversiones en China, Sabino Vaca Narvaja, mantuvo un encuentro con directivos de la empresa estatal China Animal Husbandry Group (CAHG), en la que ratificó la propuesta argentina de instalar granjas inteligentes de producción porcina en el país.
“Las granjas inteligentes son seguras y sustentables ya que la bioseguridad es un punto fundamental de su gestión, con el foco en la preservación, conservación y protección de los recursos naturales para el beneficio de las generaciones”, agregó el funcionario luego de la reunión que mantuvo con directivos de la empresa estatal China Animal Husbandry Group (CAHG), dedicada a la industria agrícola y ganadera.

El funcionario argentino visitó las oficinas de la empresa en la ciudad de Beijing, donde mantuvo un encuentro con el presidente de la firma, Xue Tingwu, y la mesa directiva de la compañía.

El objetivo del encuentro fue analizar diversos proyectos de inversión en producción porcina, que contemplan el cuidado del medio ambiente y que se enmarcan dentro de una estrategia integral, que requiere de la superación de falsas dicotomías, incluyendo a los pequeños y grandes productores, ofreciendo alternativas de pre-financiamiento de exportaciones para aquellos grandes productores que no evalúen asociarse con capitales chinos y joint-ventures con capitales chinos para aquellos productores que así lo requieran.

“Este proyecto estima importantes beneficios económicos para el país. Por un lado incrementa el ingreso de divisas, con exportaciones de mayor valor agregado, y por otro, genera puestos de trabajos con mayor calificación. En paralelo, aumentará el cultivo del maíz, lo que podría reducir la tendencia al monocultivo de la soja”, dijo Vaca Narvaja a Télam.

“Igualmente, estas acciones se enmarcan dentro de una estrategia integral de cooperación estratégica entre ambos países, donde hay que aprovechar en las oportunidades que brinda el ingreso al Banco Asiático de Inversiones en Infraestructura, la Iniciativa de la Franja y la Ruta y la internacionalización del renminbi (RMB)”, agregó Vaca Narvaja.

La reunión del representante argentino en Beijing se suman a las declaraciones formuladas durante la víspera por el ministro de Desarrollo Productivo, Matías Kulfas, quien aseguró que “sigue en pie” el desarrollo de granjas porcinas.

El ministro también enfatizó que la iniciativa se debe desarrollar en “óptimas condiciones ambientales”.

Ups and downs on Wall Street with the focus on the Federal Reserve and the Capitol

Latin America

Stocks ended on a shaky trend and mixed results, after the Federal Reserve pledged to keep buying bonds until the economy makes substantial progress, watching the evolution of vaccines and negotiations on Capitol Hill for a new financial stimulus package.

The Dow Jones industrial index contracted 0.2% this Wednesday, the expanded S&P 500 indicator expanded 0.2% while the Nasdaq technology increased 0.5%, according to figures provided by the Bloomberg agency.

Stocks approached record highs after the Federal Reserve pledged to continue buying bonds and to keep the benchmark rate in the 0-0.25% range, until the economy hits 2% inflation and job growth. % per year.

The Fed said it would buy at least $ 80 billion in Treasuries each month and $ 40 billion in agency mortgage-backed securities until substantial progress has been made.

Operators were very attentive to the progress made in Washington regarding the approval of a new stimulus package, although a final agreement has not yet been reached.

Traders, economists, investors and even Fed officials have said that support is crucial, because the Fed’s tools alone cannot help the economy.

Interest rates tending to zero can boost the mortgage market, the price of company shares, but they cannot assist families and small companies whose businesses have been affected as a result of the pandemic.

If a quick agreement is not reached in the Capitol and the approval of a new package is delayed, the situation can get worse.

The Commerce Department reported today that retail sales plunged 1.1% last month. It is the second consecutive month of weakness, a result much worse than the 0.3% decline that economists expected and the worst record in the last 7 months.

If Congress can reach a deal, it could help the economy weather a bleak winter, before one or more coronavirus vaccines can neutralize the effects of the coronavirus.

In Europe, optimism reigned in the stock markets based on industrial data that showed growth in activity and overshadowed the new restrictive measures throughout the euro zone, to limit movements in the end of the year holidays.

The operators trust that the containment measures will be limited no later than the first half of January.

Also influencing investor sentiment was progress in the London-Brussels negotiations over Brexit.

The leading Euro Stoxx 50 index gained 0.6%, while in London the FTSE grew 0.9%.

The DAX 30 in Frankfurt increased 1.5%, and the CAC 40 in Paris rose 0.3%.

The IBEX 35 contracted 0.2% while the Milan MIB climbed 0.2%.

The Electoral College formally elected Biden as president

Latin America

This year, after the questioning of the electoral process of a sitting president and a candidate for reelection, the vote acquired a special relevance.

After weeks of allegations of fraud by President Donald Trump, opposition candidate Joe Biden won a majority in the Electoral College, the body that formally elects the president in the United States, and exceeded the main institutional requirement to assume the White House in the January 20 next.

One month after each presidential election, the Electoral College formally chooses the next president, according to the indirect system of the United States, an appointment that usually goes unnoticed since, in general, the winner celebrates and the loser grants the same night of the elections. and there is no longer any tension or expectation.

State after state, its voters – elected at the polls on November 3 and by early vote and by mail during the previous weeks and months – were announcing their votes for Biden or Trump, until the former surpassed the majority of 270 to vote. win the Presidential.

The day was quiet, but it was not completely immune to the political tension and fear of an outbreak of violence that marked a large part of the electoral process.

Although the difference in votes is important and the Joe Biden-Kamala Harris formula won more than 7 million more votes than its Republican rivals, in reality, in terms of the indirect system, they only won by a few tens of thousands of votes distributed in just one handful of states.

Given this tight lead, Trump and his Republican allies tried to persuade the Supreme Court last week to review 62 electoral votes for Biden in four states, which could have cast doubt on today’s result, but justices rejected this latest effort. last Friday.

That judicial defeat was the culmination of a long list of rulings against Republicans in all states in the past month that were key to Biden’s victory.

Therefore, with the election of the Electoral College, there is only one step left – a formality, actually, before the inauguration: the joint session of Congress on January 6, in which Vice President Mike Pence, as head of the Senate, repeat the count and formally announce the result.

The arrest of Michel Temer — What is Lava Jato, the operation that uncovered a gigantic network of corruption in Brazil

Latin America

In March 2014, a money laundering network was discovered in a car wash in Brasilia. It was the tip of a giant iceberg of corruption.

The epicenter of the political earthquake that punishes Latin America for years was initially located at a service station in Brasilia, a few kilometers from the Presidential Palace of Planalto and the seat of Congress in Brazil.

In that service station that included a car wash (“Lava Jato”, in Portuguese), the investigators of the Brazilian Federal Police discovered a money laundering network that seemed to involve different politicians. But the true dimension of the operation, which just turned five years old (started on March 17, 2014), was coming to light in a few droppers in the following months.

The case “Lava Jato” is considered today as the largest anti-corruption operation in the history of Brazil and has profoundly changed the South American giant, until a few years ago one of the global emerging powers.

The operation, which began investigating a corrupt plot in Brazil’s state oil company Petrobras, also spills over several countries in the region, where it has already produced strong political scuffles in countries like Colombia and, above all, Peru, where several former presidents are accused.

In Brazil, the scandal continues to shake the foundations of the political and economic elites of a country in permanent crisis. The “Lava Jato” made “a portrait of a corruption that has deep roots in our history”, explained in 2017 Deltan Dallagnol, one of the prosecutors in charge.

Among those involved are powerful businessmen such as the former CEO of the construction company Odebrecht, Marcelo Odebrecht, or former president Luiz Inácio Lula da Silva, the most famous defendant, imprisoned in Curitiba for almost a year.

Since the operation was initiated 5 years ago and 4 days ago, the Justice has already handed down a sentence in 50 trials and given 242 convictions against 155 people. The sum of the sentences totals 2,242 years and 5 days.

Lula, an icon of the left for the success of his two terms between 2003 and 2010, was sentenced in second instance, in April last year, to more than 12 years in prison for having received a luxurious apartment in the seaside resort of Guarujá. , in San Pablo, as a bribe for having favored a construction company in public works, according to the judges.

In addition to former conservative president Michel Temer, arrested Thursday in Sao Paulo, dozens of deputies, former governors and officials are also investigated.

Two other Brazilian ex-presidents, Fernando Collor (1990-1992) and Dilma Rousseff (2011-2016), both dismissed by Congress, are being prosecuted in proceedings equally linked to Lava Jato, while a third party, José Sarney (1985-1990) ), was accused of receiving bribes for facilitating contracts rigged with a subsidiary of Petrobras, but so far he does not respond to any trial.

According to the investigations, the corrupt scheme worked mainly around Petrobras, located at the center of the Brazilian economic boom of the past decade due to high oil prices. Numerous private companies systematically bribed officials and politicians to secure contracts with the state giant.

That modus operandi, the researchers later discovered, extended to other sectors such as construction or food, where the Brazilian business expanded its business in large part thanks to the collusion with the political class.

The Armed Forces of Venezuela maintain their loyalty to Nicolás Maduro

Latin America

The military high command is the main support of the Venezuelan president. However, there is discontent in low-level sectors of the forces.

While the support of a large part of the international community to the oath of Juan Guaidó as “president in charge” of Venezuela delights the opponents of the regime, it is also true that the Venezuelan Armed Forces have invariably maintained their position of support for President Nicolás Maduro. Today the militants are the main base of support that the Chavista leader has.

Beyond the internal and external support of the National Assembly and, therefore, Guaidó as president, the possibility that the military high command stops functioning as a shield of Maduro seems remote, at least in the short term.

Last week there was an uprising in Caracas by low-ranking officers of the National Guard. However, it is more an isolated event than a concrete possibility of rebellion.

The international news agency Reuters, referred to the strategy of Maduro to get the high command of the forces to support the Bolivarian government. In that sense, this media highlighted that Chávez’s successor has appointed officers in charge of key positions in the government and state oil company PDVSA, in addition to having offered them lucrative contracts in services of oil fields of companies linked to the army.

There are several episodes that show the strong link between the Government and the high command. During the demonstrations that took place in the Venezuelan streets during 2017, the security forces took a brutally repressive attitude. On the other hand, they gave their support to the creation of the National Constituent Assembly that displaced the Congress, which was in the hands of the opposition.

The situation of the low-ranking military, however, is far from being the best. Their salaries, like those of all Venezuelans, suffered declines in real terms due to inflation that reached 2 million percent during 2018. In addition, the military installations are suffering a significant deterioration.

On the other hand, according to official documents, around 4,000 soldiers deserted in the last year.

Taking advantage of this discontent, since the Venezuelan opposition there are open negotiations with part of the lower level of the forces, to get them to abandon Maduro. However, specialized sources firmly claim that the top brass will remain firm until the president leaves office.

The fate of the dollar will shape financial markets in 2019

Latin America

After rising by 7% against a basket of currencies in 2018, where is it headed next?

Over the holidays those who like their Christmas films free of seasonal cheer may have fixed on “The Lion in Winter”, with Peter O’Toole as Henry II and Katharine Hepburn as Eleanor, his estranged wife. Henry decides that none of his sons by Eleanor is a suitable heir and condemns them to death. Locked in a cellar as his father approaches, Richard resolves not to cower. “As if the way one falls down mattered,” mocks one of his brothers. “When the fall is all that is,” replies Richard, “it matters”.

Back at work, investors might usefully apply this aphorism to the fate of the dollar. In a volatile period for financial markets, it rose by 7% against a broad basket of currencies in 2018 and by 4% against a narrower group of rich-country currencies (see chart). One of the more robust principles of foreign-exchange trading is that what goes up must eventually come down. The dollar is over-valued on benchmarks, such as The Economist’s Big Mac Index (see Graphic Detail). It is due a fall. When that is all that is left, the manner of its falling will matter a great deal.

The bear case for the dollar is based on an expectation that gdp growth in America will slow markedly. Last year, it was boosted by tax cuts. That stimulus will fade. Interest-rate increases by the Federal Reserve will bite harder. A lower oil price is a factor. It hurts investment in America’s shale regions, but is a boon for oil-importing countries in Asia and Europe. America’s stockmarket is relatively dear. Its tech darlings no longer seem invulnerable. In short, an exceptional period for America’s economy is coming to an end. The dollar ought to lose ground, too.

But not just yet. In November Mansoor Mohi-uddin of NatWest Markets set out three pre-conditions for a decisive turn in the dollar: a “pause” by the Fed, a deal to end America’s trade dispute with China and signs of a pickup in the euro-zone economy. The first is now less of a hurdle. The Fed’s boss, Jerome Powell, hinted on January 4th that it might postpone further interest-rate increases. Talks on trade with China have resumed. But the economic data from Europe remain weak. Interest rates in America may not rise much further, if at all, but they are nevertheless higher than in Japan or the euro zone. Owning the dollar is still rewarding.

How might that change? Broadly, there are two scenarios. In the first, trade-war clouds begin to disperse. Tax cuts and looser monetary policy in China start to stimulate private-sector spending. That stirs other Asian economies, which in turn bucks up activity in the euro zone, which relies heavily on emerging-market demand. Bond yields rise in the expectation that interest rates will go up in Europe. They fall in America, as traders start to price in rate cuts. The dollar drifts down against the euro. A softish Brexit boosts the pound. Capital is pushed into emerging markets, in search of better returns. Stockmarkets rally, especially outside America. Everyone breathes a sigh of relief. It feels like 2017 again.

In the second scenario, the gap between gdp growth in America and elsewhere also narrows. But in this case, it does so solely because of a slowdown in America, rather than better news elsewhere. The trade dispute escalates. The continued uncertainty means China’s tax cuts are saved, and not spent. Further weakness in China causes other emerging markets to falter. The soft spot in the euro-zone economy turns out to be not temporary, but a reflection of weak export demand. Risk assets sell off across the board. The dollar falls sharply against the yen and the Swiss franc, habitual boltholes for the panicky. The euro stays weak. A shortage of safe-harbour currencies leads to a rising price for gold.

How closely reality conforms to one or other of these scenarios depends a lot on what happens in China. A trade deal with America would boost emerging-market currencies against the dollar, as would an effective fiscal stimulus. The path the dollar takes against rich-country currencies depends on the slowdown in America, says Kit Juckes of Société Générale, a French bank. If it is sudden, the dollar falls against the yen. If it is gradual, it falls against the euro.

How the dollar falls will be shaped by events and in turn will shape them. Investors who are wary of selling out of risk assets are advised by strategists at J.P. Morgan to take out some insurance by buying the yen, Swiss franc and gold—the assets that are likely to go up should things get rough. If a fall is all that is left, it matters that you have something to cushion it.

 

 

This article appeared in the Finance and economics section of the print edition under the headline “How the mighty fall”

The slow-burning effects of Europe’s new data rules

Latin America

Few expected an overnight sensation. Still, January 13th 2018 was supposed to mark a big step towards exposing the European Union’s banking systems to digital competition. The eu’s revised payment services directive (psd2) came into effect; so did a British variant, Open Banking, the fruit of an investigation by the national competition watchdog. A year on, there is little sign of a stampede to switch banks. Yet progress is quietly being made.

In essence, the new rules seek to ensure that digital technology sharpens competition, by loosening banks’ grip on customers’ financial data, but without compromising security. They allow third parties, whether tech firms or other banks, to gather information from several accounts—with customers’ permission—in one place, so that people can manage their finances better. They also make it easier for third-party firms to pay online merchants directly from customers’ accounts.

Open Banking is obligatory only for Britain’s nine biggest banks, although others have signed up. Not all of these were ready at the start. “For the past 200 years banks have focused on keeping customer data and not letting anyone else get at it,” says Emmet Rennick of Oliver Wyman, a consulting firm. “In the past year or two they’ve been told, ‘That’s not the game’. But they have improved their act. Some are rolling out their own aggregation apps. The average response time of banks’ apis—the software which gives access to the permitted data—to queries from third parties was halved between July and November.

Even so, Jaidev Janardana, chief executive of Zopa, a British online lender, says that the biggest improvement would be a slicker connection between Zopa’s smartphone app and those of would-be borrowers’ banks. (Applicants used to have to send pdfs of bank statements to confirm their incomes; now Zopa can look through banks’ apis.) Only half the applicants who reach this stage complete it: at banks with the clunkiest apps, a mere 15-20% do.

How banks’ apis will function elsewhere in Europe is also a thorny question. Until that is answered, “important parts of the political and regulatory landscape will remain unclear,” says Daniel Kjellen of Tink, a Swedish account aggregator. Last year the European Banking Authority, a regulator, drew up technical standards, due to come into force in September. Banks are supposed to have apis in place well before then, so that third parties can test them and regulators approve them.

Financial-technology firms worry, for example, that banks will redirect customers to their own apps to authorise the use of data. This could make the process cumbersome and put people off new services. Another concern is that standards may proliferate, raising third parties’ costs and doing little to unify Europe’s banking markets. The Berlin Group, which involves dozens of banks and financial firms, has published a common framework. Some regulators are also promoting national standards.

An open question is how much appetite Europeans have for more open banking. People are notoriously loth to abandon their banks. Yet there are signs of latent demand: Yolt, an aggregator owned by ing, a Dutch bank, already boasts more than 500,000 British users; online banks are making a splash. In 2019 banks and upstarts alike may get closer to an answer.

 

 

This article appeared in the Finance and economics section of the print edition under the headline “Open plan”

Macri spoke after hosting the summit of the Group of 20 that ended on Saturday with the agreement of all the leaders regarding the final declaration

Latin America

President Mauricio Macri said that Argentina is on the right track to forge a strong rebound next year after overcoming a financial crisis in 2018.

“Argentina is in a much better situation than 12 months ago,” Macri told Bloomberg TV in an interview on Monday in Buenos Aires.

“We have significantly reduced our deficit, next year we will balance the primary budget and we have already financed all our needs through the International Monetary Fund program, which marks a great, big difference,” he said.

Macri spoke after hosting the summit of the Group of 20 that concluded on Saturday with the agreement of all the leaders regarding the final declaration, unlike the G-7 meeting in June, in which the president of The United States, Donald Trump, withdrew its support.

There were no violent protests in the Argentine capital, which contrasted with the incidents recorded in last year’s G20 meeting in Hamburg, Germany, and the US. and China declared a temporary truce to their trade war.

More than just a host, the Argentine leader also held a marathon of bilateral meetings with leaders such as Vladimir Putin, Emmanuel Macron, Trump, Xi Jinping and Narendra Modi.

Elected in 2015, this year has been possibly the most difficult of Macri. A monetary crisis led the country into a recession and forced the head of state to seek help from the IMF, which granted the nation a record credit line of US $ 56 billion. A severe drought, massive sales in the global market, zigzagging policies and communication errors triggered the fall of the peso, which reaches 49 percent this year, the most pronounced of the emerging markets.

Possibilities for reelection
The economic slowdown puts obstacles in Macri’s path towards reelection next year. The approval of his government is at its lowest level since he took office and consumer confidence fell to its lowest point in 16 years in November.

After his government began this year with an inflationary target of 15 percent, prices are expected to rise 47% in December with respect to the same month of 2017, warns Bloomberg.

Thinking about the October elections, the president promised to maintain simplicity: “Continue telling the truth, continue collaborating with my citizens and showing them that this is the only way. This G20 helped a lot, because all the leaders who visited us at the summit and at the 17 bilateral meetings we had agreed that we are making the right reforms. “

Ecuador announces Alba exit and criticizes Venezuelan crisis

Economics | Latin America | Politics

Ecuador announced on Thursday its exit from the Bolivarian Alliance for the Peoples of Our America (ALBA) in response to the humanitarian crisis in Venezuela, a country from which progressively has been distancing since Lenin Moreno came to the Presidency.

“Ecuador will not continue its participation in the ALBA,” Foreign Minister Jose Valencia announced today in an appearance in which he explained that his country wants to “reinforce” the search for a solution to the political problem in that country and to the massive exodus of Venezuelans.

The decision was announced at a meeting of several Ecuadorian ministers with media at the Carondelet Palace, headquarters of the Presidency, which addressed the problem of the massive flow of Venezuelans who have arrived in the country since the beginning of the year.

Valencia stressed that it is a problem that can not be “addressed by a country individually”, but requires “a response from all the nations of the region,” and that Ecuador’s exit from ALBA is precisely what it is about. boost that solution.

“The departure of Venezuelan citizens from their country is the result of Venezuela’s economic and political crisis. The repercussions are regional, however, Ecuador will always be in solidarity, “warned the head of Ecuadorian diplomacy.

But he described as “inhumane” the action of the Venezuelan Government for allowing millions of people to leave the country as a result of a political, economic and social crisis, and exposed the notorious frustration of their country “for the lack of political will, first place, of the Government of Venezuela to open the doors to a democratic solution “.

A criticism of Venezuela that has been rising in recent months, particularly since Minister of Foreign Affairs María Fernanda Espinosa left the Foreign Ministry in June, from the most left wing of the Executive.

Under the new chancellor, Moreno’s government seems to take new directions in foreign policy, far from those of its predecessor, Rafael Correa.

Even so, Valencia explained that Ecuador maintains “a principled position” and that it does not align with those of “no particular group in the proposal that the problem of Venezuelans be solved among them, in the democratic framework.”

He also assured that the departure of Ecuador from the ALBA does not mean the intention to join any other regional integration organization.

ALBA was created in 2004 as a mechanism for the cooperation of the countries of Latin America and the Caribbean based on solidarity and complementarity of national economies, in an alternative to the Free Trade Area for the Americas (FTAA) promoted in its moment for the United States.

The minister indicated in that sense that with the decision to leave the bloc, what is being sought is to “ratify the independence” of his country in “its general action in regional politics, an action marked in principles”.

According to data released by the United Nations High Commissioner for Refugees (UNHCR) and the International Organization for Migration (IOM), 2.3 million Venezuelans are living outside their country, of which more than 1.6 million they have abandoned it since 2015.

“90% has gone to South American countries,” according to a press release.

The head of Ecuadorian diplomacy said that it is the “greatest exodus of people in the recent history of Latin America” and recalled the initiative of his country to convene a regional technical meeting on September 17 and 18 in Quito.

This is within the belief, according to the minister, that “only a democratic stability (in Venezuela) will produce economic stability that prevents the continuation of the exodus of its citizens.”

And he clarified, explaining the position of his country, that Ecuador must give a humanitarian and full response to a situation that is “emerging and unprecedented.”

As for the measure of requesting a passport to Venezuelan citizens since August 18, he said that after a meeting with the Venezuelan deputy foreign minister for Latin America and the Caribbean, Alexander Yánez, they considered it necessary to provide travel documents.

Valencia stressed that the action of requesting the passport was communicated in advance to UNHCR and the UN, in order to verify the identity of the persons.

In the same appearance, the Minister of the Interior, Mauro Toscanini, explained that “immigration control has been strengthened” in the steps of “Rumichaca, Huaquillas and Mascarilla”.

“There are 200 more policemen in Rumichaca and police support for buses that move with migrants and seven police points along the humanitarian corridor,” he said.

Why Amazon has not expanded in the large economies of Latin America as in other regions of the world

Economics | Latin America | Politics

If it is so huge in other regions of the world, why has it not expanded in the same way in the largest markets in Latin America?

The largest e-commerce company in the world is showing signs of plans to expand in the region.

With an emerging middle class with more purchasing power to satisfy their consumption needs, the Latin American market seems to be in Amazon’s sights.

But it is not easy.

One of the difficulties that the giant of Jeff Bezos has had to face is the presence of major competitors, such as the Argentine firm Mercado Libre, which has established itself as the leader in online sales in Latin America.

There are also other rivals such as B2W or Falabella that have a long experience in the sector and that have the logistical networks that allow the storage and distribution of the products sold on the web.

These and other great rivals “have learned to face challenges such as poor infrastructure that makes the delivery of products difficult, or the low percentage of bank accounts and credit cards,” tells BBC Mundo Fabiola Moura, Bloomberg analyst at Sao Paulo.

There is also the case of companies that traditionally made offline sales, such as Magazine Luiza in Brazil, which took a turn and made large technological investments, earning a significant portion of the electronic sales market.

The protectionist barriers
Big companies like Amazon or Alibaba have their eyes on Latin America, because there is a large growth space for electronic commerce, analysts say.

But breaking the barriers of entry is not easy.

“Amazon has had to deal with a lot of protectionism in markets like Brazil,” says Sucharita Kodali, principal analyst and e-commerce expert at consultancy Forrester, in conversation with BBC Mundo.

That would explain why the giant focused so much time on selling products as its Kindle e-reader with no hurry to expand into the other categories, as it has done elsewhere.

“The challenge for Amazon is that those markets are still mainly led by retail stores,” he adds.

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And on the other hand, the idea that consumers can buy online all the products of all markets, is not that simple either.

“There are import restrictions and price differences,” explains Kodali.

Consulted by BBC World, Amazon said it did not have a spokesperson for Latin America or anyone with sufficient knowledge to deal with the matter.

The challenge of Brazil
With a population of more than 200 million, Brazil is a key market in its expansion strategy.

He came to the country in 2012 without causing much noise with the sale of electronic books and then with streaming movies. But six years after entering the largest economy in Latin America, Amazon has begun to diversify its offer.